infomercialcamp

=Infomercial=

**WHAT IS A INFOMERCIAL**
An infomercial is commonly referred to as a long form commercial. There may be 3 or 4 segments in a commercial. It introduces a product demonstration outlining the product features and benefits. It may include testimonials, and or some before and after photos. There is a call to action usually that involves how to b uy this product.

Instructions

 * 1) Identify a product or service that lends itself to the infomercial format. Specifically, an infomercial for a product needs to include visual before-and-after demonstrations.
 * 2) Write a script, after you have viewed some sample infomercials. In the script, make it clear that the product is put forward as the "best," "greatest," product available. You want to make the product's purpose clear, and provide some testimonials. Finish the script with a CTA (Call for Action). You want the viewer to be compelled to do something in regards to your product.
 * 3) Shoot your infomercial. Make sure you have a demonstration if necessary for the product. Complete the shoot and prepare to edit.
 * 4) Edit your video, adding special effects, titles, and music.

Links to Commercials and Products
Infomercial.com The Snuggie on YouTube Billie Mays and Oxi-Clean